Google Adsense Tips & Tricks

Google Adsense Tips & Tricks

1. Google's Heat Map really does work and deserves the full attention of those who've ignored it. It's really helped to improve the Click Thru Rate (CTR).

2. When it comes to content, spared some time to write the best article you can. Don't write a bunch of rehashed garbage that's already been copied 100x before by lazier webmasters then you. Write something fresh and recent with new sources. Also, don't make the article short just because you don't like to write. Write until you've exhausted the subject. This will help you avoid duplicate content penalties, increase the "stickiness" to your site, and put out more 3,4,5, etc. keyword combinations that you can pick up traffic on.

3. Match your ad style to your page style sheet. You will see big jumps in the CTR by doing this.

4. The traffic sources can impact the CTR. If there are bringing generic, run of network traffic to your site, you will have lower CTR. If you bring targeted traffic focused on your topic to your site, you will see higher CTR.

5. Use an adlink in addition to an adblock, and consider placing it at the end of your page's text. If the text you've written is sufficiently focused on your keywords, the adlink should have no problem with relevancy. The adlinks really work great and seem to add significantly in many cases to the bottomline. They sometimes subtract from the number of clicks you'd receive from a single adblock, but the dollar amount earned at the end of the day can be greater.

6. When placing adblocks, consider choosing alternating color schemes so repeat visitors to certain pages will see a different ad appearance on repeat visits. this might help alleviate ad blindness.

7. Regular updating of your website with fresh and original content.

8. Regular website promotion and search engine submission.

9. Keyword is important since search engines use this information to categorize a site's theme, and to determine which terms this site is relevant to -- the perfect keyword will help archive higher search engine positions. Keyword needs to be balanced correctly (too low and you will not get the optimum benefit, too high and your page might get flagged for 'keyword-spamming').

10. Find Link Partners. We found out that exchanging links with other web site owners is a MUST if you want to improve your search engine rankings. Google especially will consider your site more relevant if your site has other sites linking to it. Also the ad copy from other sites, if relevant, can add more valuable keyword content to your own site.


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